FREDERIC BEGBEDER- MODERN WRITER

Abstract

Who is Frederic Begbeder and why his novel caused so much noise or more, a scandal in the whole world? Begbeder worked in the advertising company like Oktav –the main character of his novel. And publishing this novel became a cause of his removal from office. He left the world of the advertisement that laughs at “99 francs“, though his books popularity is explained by his know-ledge of advertisement business. The environment and events described in the book is a reflection of the author‟s private experience. Begbeder cynically describes the rich-es of those famous people who have gained it on expense of world misfortune and spiritual impoverishment. I try to awaken you to see the world with a different eye. I don‟t think my novels will change the world but they will respond today‟s problems.